EQS-DD: adidas AG: Harm Ohlmeyer, Sale, settlement via joint custody account
with spouse.

Notification and public disclosure of transactions by persons discharging
managerial responsibilities and persons closely associated with them

06.05.2024 / 17:45 CET/CEST
The issuer is solely responsible for the content of this announcement.

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1. Details of the person discharging managerial responsibilities / person
closely associated

a) Name

     Title:
     First name:      Harm
     Last name(s):    Ohlmeyer

2. Reason for the notification

a) Position / status

Position: Member of the managing body

b) Initial notification

3. Details of the issuer, emission allowance market participant, auction
platform, auctioneer or auction monitor

a) Name

adidas AG

b) LEI

549300JSX0Z4CW0V5023

4. Details of the transaction(s)

a) Description of the financial instrument, type of instrument,
identification code

     Type:    Share
     ISIN:    DE000A1EWWW0

b) Nature of the transaction

Sale, settlement via joint custody account with spouse.

c) Price(s) and volume(s)

     Price(s)      Volume(s)
     223.70 EUR    102902.00 EUR
     223.80 EUR    8952.00 EUR

d) Aggregated information

     Price         Aggregated volume
     223.71 EUR    111854.00 EUR

e) Date of the transaction

02/05/2024; UTC+2

f) Place of the transaction

     Name:    Frankfurt Stock Exchange - XETRA
     MIC:     XETR

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06.05.2024 CET/CEST The EQS Distribution Services include Regulatory
Announcements, Financial/Corporate News and Press Releases.
Archive at www.eqs-news.com

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   Language:    English
   Company:     adidas AG
                Adi-Dassler-Straße 1
                91074 Herzogenaurach
                Germany
   Internet:    www.adidas-group.com

End of News EQS News Service
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91297 06.05.2024 CET/CEST