Vossloh honored with German Brand Award 2024

EQS-News: Vossloh Aktiengesellschaft / Key word(s): Miscellaneous
Vossloh honored with German Brand Award 2024

26.06.2024 / 09:45 CET/CEST
The issuer is solely responsible for the content of this announcement.

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Vossloh honored with German Brand Award 2024

  * Campaign for the launch of the Vossloh connect digital platform
    impresses jury and wins awards in five categories

  * Vossloh connect offers his clients a one-stop shop for comfortable and
    integrated solutions for the rail system

  * Award underlines additionally Vossloh's successful positioning as
    innovative solution provider with comprehensive digital expertise

Werdohl, June 26, 2024. Vossloh has won the prestigious German Brand Award
2024 for the marketing campaign accompanying the launch of the Vossloh
connect digital platform. The top-class jury consisting of members of the
German Brand Institute and the 'Rat für Formgebung' praised the intelligent
concept and the impressive response of the campaign for the Vossloh connect
product innovation. The campaign is a "milestone for Vossloh that underlines
the importance of forward-looking, customer-oriented solution development in
the digital era". The intelligent mechanism for generating new prospects and
the "striking new campaign style with expert interviews and a sophisticated
media mix" were particularly well received by the judges. Accordingly,
Vossloh was honored in five categories: Digital Brand of the Year, Brand
Strategy - B2B, Digital Campaign, Excellent Brands: Transport & Mobility and
Movies, Commercials & Virals.

"We are delighted to have won the German Brand Award in five categories.
With our Vossloh connect platform for customized, data-driven solutions for
all aspects of rail infrastructure, we have broken new ground and further
expanded our customer offering for maximum track availability. We also took
a new path with a creative communication approach with the accompanying
campaign for the market launch. The response from customers and market
participants to both our offering and the campaign has been extremely
positive. The professional award is a very nice additional recognition of
our work," says Jan Furnivall, who as Chief Operating Officer is also
responsible for Vossloh's central Marketing Communication division.

About Vossloh connect
Vossloh connect is a cloud-based platform with innovative digital solutions
for the rail industry. The platform offers a one-stop store with
state-of-the-art solutions that optimize the management and maintenance of
rail infrastructure and contribute to higher safety, lower costs and
improved overall performance. The basis for the recommendations for action
is the sensor-based recording of condition data and its analysis in real
time. Vossloh connect looks at the rail system as a whole and enables rail
operators to increase the availability of the track. In addition to the
solutions developed by Vossloh itself, the platform also offers customers
access to complementary products and solutions from selected third-party
providers. Further information at www.vossloh-connect.com

About the German Brand Award
The German Brand Award is presented annually by the German Brand Institute
Foundation and honors companies for their successful brand management in
Germany. The award is intended to discover, present and reward unique brands
and brand makers. The German Brand Institute Foundation was set up jointly
by the German Design Council and GMK Markenberatung. The aim is to
strengthen the importance of the brand as a decisive success factor for
companies in the national and international competitive environment.

Contact details for the media:
Andreas Friedemann
Phone: +49 (0) 2392 52-608
E-Mail: Presse@vossloh.com

Contact details for investors:
Dr. Daniel Gavranovic
Phone: +49 (0) 2392 52-609
E-Mail: I nvestor.relations@vossloh.com

Vossloh is a global technology group that has stood for quality, safety,
customer focus, reliability and innovation for around 140 years. With its
comprehensive range of products and services for the rail track, Vossloh is
one of the world market leaders in this field. Vossloh offers a uniquely
broad range of products and services under one roof: Rail fastening systems,
concrete ties, switch systems and crossings as well as innovative and
increasingly digital-based services for the entire life cycle of rails and
switches. Vossloh uses its systemic understanding of the track to address
the central customer need of "rail track availability".

Vossloh products and services are in use in more than 100 countries. With
around 75 Group companies in almost 30 countries and over 40 production
locations, Vossloh is active locally worldwide. Vossloh is committed to
sustainable corporate governance and climate protection and makes an
important contribution to the sustainable mobility of people and goods with
its products and services.

The Group's activities are divided into three divisions: Core Components,
Customized Modules and Lifecycle Solutions. In the 2023 financial year,
Vossloh generated sales revenues of EUR1,214.3 million with around 4,000
employees.


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   Language:       English
   Company:        Vossloh Aktiengesellschaft
                   Vosslohstr. 4
                   58791 Werdohl
                   Germany
   Phone:          +49 (0)2392 52 - 359
   Fax:            +49 (0)2392 52 - 219
   E-mail:         investor.relations@vossloh.com
   Internet:       www.vossloh.com
   ISIN:           DE0007667107
   WKN:            766710
   Indices:        SDAX
   Listed:         Regulated Market in Dusseldorf, Frankfurt (Prime
                   Standard); Regulated Unofficial Market in Berlin,
                   Hamburg, Hanover, Munich, Stuttgart, Tradegate Exchange
   EQS News ID:    1933073

End of News EQS News Service
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1933073 26.06.2024 CET/CEST