28.06.2024 21:16:40 - dpa-AFX: Apple Vision Pro On Sale Outside U.S. For The First Time

CUPERTINO (dpa-AFX) - Apple Inc.'s (AAPL) highly-anticipated mixed reality
headset, Apple Vision Pro, has just been made available for purchase in several
countries outside the U.S.

This marks the first time the product is being launched internationally, with
four Asian countries including mainland China, Hong Kong, Japan, and Singapore
now able to purchase the headset.

Pre-orders have also opened up in five additional locations: Canada, Germany,
France, Australia, and the U.K. The official sale of the product is set to
commence on July 12th.

Interestingly, the pricing of the headset varies across countries. In China, for
example, the starting price is approximately 18% higher than in the U.S., coming
in at 29,999 yuan or approximately $4,128 compared to the $3,500 retail price in
the U.S.

Notably, Apple has collaborated with ZEISS to offer ZEISS Optical Inserts for
those in need of vision correction. These inserts magnetically attach to the
Vision Pro, allowing users to fully capitalize on the display's sharpness and
clarity.

For customers in the U.K., Apple has announced that they can schedule a personal
one-on-one demonstration of the Apple Vision Pro at selected Apple Store
locations starting from Friday, July 12. During these sessions, Apple team
members will be on hand to assist customers in finding the best fit, setting up
the device, and exploring the various spatial computing capabilities.

As the launch date approaches, reviews of the Vision Pro have begun to surface.
While users have generally been impressed with the device's hardware and
technology, there are some concerns regarding its overall functionality, the
intuitiveness of the gesture-based control, as well as its weight and comfort,
and the VR experience offered by the headset, as highlighted by MacRumors.



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Copyright RTT News/dpa-AFX
Name WKN Börse Kurs Datum/Zeit Diff. Diff. % Geld Brief Erster Schluss
APPLE INC. 865985 Frankfurt 197,800 28.06.24 21:54:52 -2,020 -1,01% 0,000 0,000 200,750 197,800

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