HUGO BOSS AG: Release according to Article 40, Section 1 of the WpHG (the
German Securities Trading Act) with the objective of Europe-wide distribution

EQS Voting Rights Announcement: HUGO BOSS AG
HUGO BOSS AG: Release according to Article 40, Section 1 of the WpHG (the
German Securities Trading Act) with the objective of Europe-wide
distribution

09.06.2026 / 16:12 CET/CEST
Dissemination of a Voting Rights Announcement transmitted by EQS News - a
service of EQS Group.
The issuer is solely responsible for the content of this announcement.

---------------------------------------------------------------------------

By written communication dated 8 June 2026 and received on the very same
day, HUGO BOSS AG has been notified pursuant to Section 43 para. 1 sentence
2 WpHG due to change in objectives within the meaning of Section 43 para. 1
sentence 1 WpHG:

We refer to the notification of the holder of significant shareholdings in
accordance with Section 43 (1) of the German Securities Trading Act (WpHG)
on 26 November 2025.

On behalf of Michael Ashley, Mash Holdings Topco Limited, Mash Holdings
Limited, Mash Beta Limited and Frasers Group Plc, we hereby notify you
pursuant Section 43 (1) sentence 2 of the German Securities Trading Act
(WpHG) of a change with regard to the objectives of the investment in Hugo
Boss AG with regard to the exercise of influence on the appointment or
removal of members of the issuer's administrative, managing and supervisory
bodies of Hugo Boss AG in accordance with Section 43 (1) no. 3 of the German
Securities Trading Act (WpHG) as follows:

1. The objectives pursued with the acquisition of voting rights:
Frasers Group Plc hereby announces that it has reassessed its position
regarding Stephan Sturm, the Chairman of the Supervisory Board of Hugo Boss
AG. Frasers Group Plc now supports Mr. Sturm in his role as Chairman of the
Supervisory Board. Accordingly, Frasers Group Plc. no longer intends to
exert influence on the composition of the Supervisory Board of Hugo Boss AG
with the objective of removing Mr. Sturm or appointing a new Chairman of the
Supervisory Board.
Frasers Group Plc refers to its notification dated 3 July 2025 and announces
that it also welcomes the dividend as approved by the annual general meeting
2026 and, to that extent, supports the amended dividend policy of Hugo Boss
AG.

Otherwise, the objectives set out in the notification dated 26 November 2025
remain unchanged.


---------------------------------------------------------------------------

09.06.2026 CET/CEST The EQS Distribution Services include Regulatory
Announcements, Financial/Corporate News and Press Releases.
View original content:
https://eqs-news.com/?origin_id=8ff76c07-640b-11f1-8534-027f3c38b923&lang=en

---------------------------------------------------------------------------

   Language:    English
   Company:     HUGO BOSS AG
                Holy-Allee 3
                72555 Metzingen
                Germany
   Internet:    www.hugoboss.com

End of News EQS News Service
---------------------------------------------------------------------------

2342568 09.06.2026 CET/CEST