TEANECK (dpa-AFX) - Cognizant Technology Solutions Corp. (CTSH) announced
Tuesday a strategic alliance with Shopify Inc. (SHOP, SHOP.TO) and Google Cloud
to drive digital transformation and platform modernization for global retailers
and brands.

The alliance combines the strength of Shopify's commerce platform, Google
Cloud's core cloud AI-infrastructure, and client delivery of Cognizant's retail
industry advisory and technology implementation specialists.

The partnership comes as retailers are required to modernize and implement new
technologies to deliver customers real-time recommendations, shopping assistance
and customized offers. The combined offering is expected to drive modernization
for retailers with technologies like generative AI.

According to the company, by utilizing Shopify's commerce operating system,
built on Google Cloud, brands will have the foundational technology needed for
Cognizant to execute impactful digital transformation and deliver benefits
across a range of retail scenarios.

Carrie Tharp, VP of strategic industries, Google Cloud, said, 'Consumer
expectations are changing more rapidly as Generative AI evolves the nature of
digital experiences. This new offering can help retailers more quickly and
easily modernize their ecommerce experience on the world's leading retail
commerce platform with the latest AI and digital innovations.'



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