13.06.2024 17:34:40 - dpa-AFX: Uber Advertising Partners With T-Mobile Advertising Solutions
WASHINGTON (dpa-AFX) - Uber Technologies Inc. (UBER) advertising division on
Thursday announced an exclusive partnership with T-Mobile Advertising Solutions
(TMUS) and its rideshare media network - Octopus Interactive.
Uber expects to leverage a portion of T-Mobile's rideshare inventory to expand
Uber's JourneyTV offering to over 50,000 vehicles.
T-Mobile screens will display Uber's JourneyTV rider experience when an Uber
trip is underway.
Copyright(c) 2024 RTTNews.com. All Rights Reserved
Copyright RTT News/dpa-AFX