CHENGDU, China, July 08, 2024 (GLOBE NEWSWIRE) -- On July 4th, Qingbaijiang
District of Chengdu and Hong Kong's SOW Capital Limited signed a strategic
cooperation agreement, as the two parties are set to join hands to build an
international brand shopping center with total investment of more than 3
billion yuan.
It has been understood that said project is going to boast a park-style megaplex
that offers an immersive and experiential shopping mode, featuring flagship
outlets for brands in fashion, cosmetics, apparels, foods and more, mostly from
nations and regions like Germany, France and Italy, including a line-up of top-
tier luxury brands such as Prada, Gucci and Ferragamo, as well as snacks from
Southeast Asia, the rest of Europe and the Americas.
In the future, the international brand shopping center project will synergize
with advantageous culture and tourism resources in the surrounding region such
as the Chengdu Research Base of Giant Panda Breeding, Sanxingdui in Guanghan,
Chengxiang Ancient Town, and more, so as to create an all-inclusive business and
tourism system where constituents can benefit from each other's visitors.
Hong Kong's SOW Capital Limited has indicated that the choice in the
Qingbaijiang Port Area of the China (Sichuan) Pilot Free Trade Zone in Chengdu
is motivated by its functions as the starting point of the CHINA RAILWAY Express
(Chengdu) and major window serving China's opening-up effort. The area is noted
for its geographical advantage, capacity to drive growth in the port, robust
consumption, highly developed transportation, and remarkable suitability in
utilizing the "port + business circle" development model.
At present, Chengdu is speeding up efforts to position itself as an
international gateway and hub city. Since 2024, Chengdu international railway
has recorded nearly 30,000 departures, and is connected to 112 cities abroad.
Source: Qingbaijiang District of Chengdu
A photo accompanying this announcement is available at
https://www.globenewswire.com/NewsRoom/AttachmentNg/befd0c55-
79b2-40a6-93a7-91646e992e40
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